The modern world is no longer a natural world.
Senza-nome’s hope is to introduce a new kind of “modern nature.” One that sheds light on the beauty (and frankly decadence) that lives within the natural world. That said, we do not see ourselves as “new age” or dare we say “glamping” — bleh! Our concept of a "homestead hotel" is driven by a passion to blend a world of [urban] design and creativity with a deep appreciation for community and living well by nature’s standards.
Working farms (with animals and dirt) can be a “premium” offering
Non-traditional vacation experiences are highly sought after.
Many consider being “unplugged” and surrounded by nature a fleeting luxury.
Living free of material ITEMS is an aspirational state admired by many
Living minimally or “tiny” has steadily been trending upward.
Minimal, functional design is often the most beautiful.
Awareness of global climate change is increasingly becoming mainstream
Recycling, composting and ingredient-awareness are far more top-of-mind than ever before for both consumers and businesses.
There is an increasing DESIRE to know what WE are putting into our mouths and serving our friends and families
We all deserve to have access to healthy food, knowing the attributes and production practices of what we eat.
Kids especially are losing sight of where food comes from, how it’s grown and what fresh, quality food tastes like.
Supply is nowhere near meeting the demand for sustainable, organic product
Consumers’ relationship with food is changing — the priority is on organic, locally-sourced and sustainable foods, and yet our current food systems and big-businesses cannot deliver.
A new, progressive generation of YOUNG workers is coming to age
“Green” education opportunities are on the rise, and it’s expected that green jobs will see a near-term increase in demand.
The average age of a US farmer is 58 years old — younger, entrepreneurial farmers must reframe and continue this life-sustaining practice.
Entire communities are connecting with local farms and agricultural-learning institutions
Beyond the traditional farmer’s markets, profitable, symbiotic relationships between farms and businesses are being created.
Farmland is one of the most stable, low-risk investments available
Water-rich, organic properties have the highest potential for “reward.”